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M & M

  • COLLATERAL
  • PACKAGING
  • POS
  • PRINT ADVERTISING
  • PROMOTIONAL PROJECTS

Melts in your mouth, not in your hands. Unfortunately for John, he had candy and ice cream melting all over – hands, face, steering wheel, lap – while making his twice weekly, two hour trek to M&M/Mars in Hackettstown, NJ, corporate headquarters. A long drive but well worth it.

John served as an Executive Team Member on M&M’s Global Color Vote, the first global promotion in company history. 200+ countries participated. Voting conducted by ballot, phone, website, mail, and kiosks. Generated more than 10 million consumer votes, 1 billion media impressions, and 21% sales increase that led to Promo Magazine recognizing M&M’s as one of the top 25 promoted brands of the year.

Projects supervised by John included: COLORWORKS®, COMBOS®, Fixture Placement Selling Kit, FUNWORKS®, Global Color Vote, Modular Display Brochure, ToolKit Program, Year Round Display Program

“My primary interaction with John has been in a client/agency relationship on the M&M/Mars STARBURST® Brand. Because of the nature of the STARBURST® team-oriented work environment, I had the opportunity of getting to know John more closely and thoroughly than would have been the case in a more traditional professional setting. Furthermore, because of the varied activities, which comprised the team, I also had daily opportunities to observe John’s contributions in full marketing team meetings, small group discussions, various cross-functional exercises, and formal upper management presentations. I also had the opportunity to observe his performance on written proposals, business problem analysis and annual strategic business plans.
John is in the top few percent of the promotion agency brand team members I have known. John is a
diligent team member who applies himself to his work with excellent results. More importantly, John is an individual with a considerable reservoir of innate and learned interpersonal skills. In my interactions with John, I have noted that he is particularly personable, an effective communicator, self-directed, always of good cheer, diplomatic, confident, and goal-directed. John has the intellectual and interpersonal skills and abilities to make a lasting contribution to his clients’ brand and company growth.”

Michael Ruppe
Senior Brand Manager
M&M/Mars STARBURST® Brand

For the past 15 years, I have been a Graphics Manager at M&M/MARS. I had the opportunity of working with John Harris on two of my projects. John handled creative development through to production delivery. All details had to not only be approved by me, but had to meet criteria from our outside Broker representatives as well, making these projects more involved than most. Both projects were done on time and within budget, and the end results were well received by our internal and external teams.

Shirley Supp
In-Store Presence
Graphics Manager
MASTERFOODS USA (M&M/MARS)

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