OPMCG Understanding Reputation Management
There are a variety of ways to make sure your brand is perceived well online. Monitoring customer feedback, encouraging positive reviews, as well as prompt and thorough responses to any customer complaints. If you follow these practices, your online reputation is more than likely to remain positive and represent your dedication to customer satisfaction. With the proper tools in hand, monitoring a customer’s online responses is simple. Contact us today, and we can further discuss the services we provide for reputation management.
OPMCG The 4 Crucial Steps to a Healthy Online Reputation
1) Cultivate Good Relationships
Do not pay people to leave false reviews to get ahead. This practice is wrong. Instead, when a customer enjoys your service or product, encourage them to leave honest feedback.
Sending out a customized review template to customers a day or so after services have been rendered is a great way to receive positive feedback. Your customers will be directed to a review link portal. From here, the portal will decide where to redirect them, based on multiple factors. These factors may include where the customer has accounts online and where you lack reviews. The outcome is a solid history of credible online reviews.
2) Treat your customers right offline
Here’s a quick tip. If you aren’t tuned in to your offline customer experience, your online reputation will suffer as well. Ensure that every customer you come into contact with is getting the attention they deserve. Good customer service will lead to good feedback both off and online.
3) Monitor customer feedback
Social media, review sites, and your website are great places to keep on eye on what your customers are saying about you. Monitoring this information is a great way to maintain awareness of what you are doing right, and where there may be room for improvement. It is a great idea for small and medium sizes businesses to take a minimum of thirty minutes each week to go over what customers have to say about them online.
4) Promptly respond to negative feedback.
When you spot a negative review or a customer complaint, make it a priority to respond privately to them in a timely manner. Ask how you can help with their concern, and once they are satisfied, kindly request they update their feedback. If this approach fails, making a public response to their comment can be appropriate. Taking legal action against them may come to mind. We advise our clients to use this as a last resort, and only in extreme cases where false accusations have occurred.
Contact us and find out how we can assist you in responding to negative feedback and delete misleading or inaccurate reviews. If removing a review is not possible on a certain site, we will assist you in creating a public response to offset negative reviews.
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