A digital audit is an assessment of all active media channels and to evaluate how effective they are in the current campaign. Audits are useful to conduct in advance of the planning stage of your strategy to build a foundation on historical performance and to...
OPMCG developed a hugely successful Holiday Promotion for coffeecheesecatering.com. Sometimes simplicity is best. We printed “promotion cards” which were handed out to patrons of The Flourtown Farmers Market. The cards offered a 10% discount on your next purchase. The...
People try to put us d-down (Talkin’ ’bout my generation) Just because we get around (Talkin’ ’bout my generation) Things they do look awful c-c-cold (Talkin’ ’bout my generation) I hope I die before I get old (Talkin’...
HO HO HO HO HO and to everyone a goodnight. Merry Merry Christmas!!! Happy Holidays!!! Happy New Year!!! Cheers from everyone at On Point Marketing Communications Group. PS. Don’t forget cookies and milk for Santa and carrots for the reindeer! Santa thanks...
At OPMCG, we believe in defining objectives that will satisfy business and marketing stakeholders. We use the SMART model SMART: Specific Measurable Achievable Relevant Time-bound
