Bye Bye, Third-Party Cookies We’re projected to say goodbye to third-party cookies by the end of 2022, and this already has marketers thinking about other ways to track advertising — and a few players developing other solutions. On the surface, it appears that the...
Everyone has his or her own definition of branding. Branding is confusing and often misunderstood. Branding is the sum of all parts of your integrated marketing efforts – advertising, public relations, collateral, conferences, sales, customer service, et cetera, all...
At On Point Marketing Communications Group, we are excited to announce our new partnership with AVIR Realty. Located in Ft. Washington, PA, Avir is a prominent commercial real estate firm specializing in obtaining and leasing commercial properties. We are excited to...
On this very tragic day 19 years ago, at OPMCG, we ask everyone to take time out of your day today to remember all of those who perished – 2,997, including 343 firefighters, 23 New York City police officers, 37 Port Authority officers and 55 military personnel....
Social media may get all the attention, but one of the most cost-effective marketing techniques is email marketing. Email marketing allows you to stay in touch with your customers, gain new customers, and bring in more money. Visitors to your site who subscribe to...
Stop the looting and vandalism. Law and order must be restored. All focus should be on the cause and all efforts should be towards correcting – I was raised by two wonderful parents – not a prejudice bone between them – equality for all –...
