BEFORE OPMCG
AFTER OPMCG
Specialty Center for Dental Implants and Advanced Periodontics
Dr. Meltzer, a world-renowned periodontist, had a very successful practice. He wanted more. He had a ho-hum website (that no one knew existed). Dr. Meltzer wanted a “Bentley.” The very best website possible.
The strategy – build a keyword rich, content heavy, in-bound link optimized website targeting prospects, patients and general dentists (Dr. Meltzer’s number one source of referrals). Anyone searching a multitude of keywords focused on Dr. Meltzer’s practice would find Dr. Meltzer’s new website.
In addition, a mailing list was compiled targeting every general dentist within a fifty-mile radius. Monthly over sized postcards espousing the virtues of Dr. Meltzer were created. The idea was to drive the dentists to Meltzer’s site. Even an over sized postcard has only so much real estate to tout the greatness of one of the world’s most renowned periodontists but a website provides an unlimited capacity to do so … and Google and all of the other search engines love it.
Total Rankings
Increased from 0 to 146
Number of Number One Rankings
Increased from 0 to 27
Number of Top Ten Rankings
Increased from 0 to 90
Number of Top Twenty Rankings
Increased from 0 to 119
Number of Monthly Unique Visitors
Increased from 61 to 806
Number of Monthly Page Views
Increased from 270 to 2,875
“I am most pleased and satisfied with all the work you have done for me. You have proven to be the consummate professional and have fulfilled each and every one of your promises.”
Alan M. Meltzer, D.M.D, M.Sc.D.
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